J + B STORE is a store that exhibits and sells made-in-Japan products. It features contemporary Japanese products inspired by traditional craftsmanship and innovative design, as well as a wide range of sustainable items made in Brooklyn.
Here's a quote from the store's concept:
Our passion is to showcase Japanese products that are both aesthetic and useful in New York and to help talented artisans find opportunities to exhibit their products overseas. We are also passionate about introducing the sustainable Brooklyn lifestyle to our community and to Japan, and to find ways to live with the Earth.
(Quoted from https://www.jplusbdesign.com/store/c1/Featured_Products.html)
This store, introduced to me by a friend living in America, felt like the perfect place for the fledgling brand Yoshikuni to begin its international journey. To convey our design and product philosophy to visitors, we created English brochures and had them placed next to our items.
Next time, I will tell you more about our further overseas expansion.
>>>First time abroad! Exhibiting in Brooklyn. Continued to 3